Like any good business owner, you’re always looking for ways to improve the guest experience. Here’s an angle you may have never considered — photo marketing and photo memories. The guests’ experience begins and ends with a photo. 

What is "photo marketing?".

Through photo marketing, you can provide your guests with high-quality photos they can share with friends and family. Not to mention, their social channels and review platforms. While they might just think they’re sharing fantastic memory, they’re actually doing half your marketing work for you. They organically refer people to your business, which generates more booking (and income) for you. When people look at their friends’ photos (and videos) on social media or read a raving review, it leaves a strong impression. Knowing their friends had an awesome time will encourage them to book with you for their own memories. 

Make it easy for your guests to share photos.

So, should your happy guests just post any old photo or video? We don’t think so. Quality matters — the content they share should be high quality and showcase the guests' experiences while promoting your brand. Rather than rely on guests to take and share their own photos and footage, give them what they need to spread the word about your business successfully. Guests appreciate you handling the media for them, so they can relax and enjoy their time with you. They can leave their phones behind to truly immerse themselves in the experience that you offer — and it’s much safer for them this way. Bulky cameras and phones often get in the way of doing adventure activities safely, so it’s even better from that point of view.

The point is: taking photos and videos is one less thing they need to worry about. And with Media Crypt, editing and distributing photos (and videos) is one less thing you need to worry about. Media Crypt guides your customers to share videos to socials or family and friends — we have a link in emails just for this. 

Thrive with photo marketing through Media Crypt.